Maybe humans are not meant to live in a city of 10 million people.

Last weekend, my wife and I visited Seoul for the first time in about a year. We were excited to see friends and eat great Mexican food(still haven’t found a decent Mexican restaurant in Jeju).

Although we used to live in Seoul for years, I couldn’t stop telling myself, “There are so many people and ads.” I was like a robot overwhelmed with processing thousands of faces and billboards.

Ads, especially the ones in subway stations, were selling hagwon courses, cosmetics, and plastic surgeries. These images were urging all to chase popular jobs and mimic perfect-looking celebrities.

Can you form original ideas after reading hundreds of ad copies every day? Is it even possible to be 100% immune to these messages?